The Beverage Innovator
P&N Beverages have always been at the cutting edge of beverage innovation, and in many cases have pre-empted consumer trends.
For example, years before the “value-added” explosion hit supermarket shelves, P&N Beverages launched “Brekky Juice”, a fortified juice positioned at families on the go who require an extra pick-me-up to their regular juice.
Suffice to say the product was a hit, and to this day Brekky Juice remains one of the leading fortified juice brands on the Australian market.
The Brekky Juice story highlights the reputation that P&N Beverages has developed as a beverage innovator. Other innovations include a 250ml lunchbox pack with a “pop-top” lid: Pop Tops (which won the 1997 Du-Pont Award for Best design); a diet sparkling mineral water: Diet Waterfords, and stackable spring water bulk packs: Frantelle.
This section outlines these and many other P&N Beverage brands which have become success stories in their own right.
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